ADVANTIS provided comprehensive support to TNL 18 through a multi-faceted approach :

• Strategic partner analysis and business model assessment :

• Conducted a thorough strategic analysis of the pre-identified local partners, evaluating their market positioning, financial stability, and alignment with TNL 18’s business objectives.
• Assessed the viability of the proposed business model, ensuring it was robust enough to withstand market fluctuations and competitive pressures.

• Strategy redefinition :

• Formulated a revised strategy based on insights from the partner analysis and market conditions, focusing on mitigating risks associated with local competition and currency volatility.
• Developed a detailed plan for establishing a commercial structure in Türkiye, including operational, financial, and strategic considerations.

• Turnkey creation of the local entity :

• Oversaw the complete establishment of TNL 18’s local subsidiary, managing all aspects from legal registration and office setup to staffing and operational integration.
• Coordinated with local partners to ensure seamless alignment with TNL 18’s global standards and operational requirements.

• Support and management :

• Provided continuous strategic advice and operational management post-establishment to ensure the subsidiary’s smooth functioning and alignment with TNL 18’s broader objectives.
• Offering actionable insights to optimize operations and address any emerging challenges.

ADVANTIS successfully navigated the risks associated with the initial setup, including partner selection and market entry challenges. By focusing on safeguarding TNL 18’s interests, ADVANTIS mitigated potential risks and financial losses, while ensuring effective remote management of the new subsidiary. As a result, TNL 18’s commercial presence in Türkiye is now robust, with enhanced market positioning and operational stability.